Loewe unveils its first print magazine: a dive into the world of luxury

LOEWE’s luxury Fanzine Issue 1 has been unveiled as the new print edition, available free of charge in its boutiques. Behind this quarterly magazine is the house’s artistic director, Jonathan Anderson (who recently won the British Fashion Award for Designer of the Year), celebrating 10 years as creative director of the house.

Infused with the very essence of the brand, the magazine celebrates the exceptional craftsmanship and sophistication that have made Loewe a respected name in the world of luxury since it was founded in 1846.

This is not Loewe’s first foray into print publishing. Indeed, since 2018, the brand has published the equally quarterly magazine, Eye/ LOEWE/You.

Loewe’s magazine gives us a deeper insight into the brand and the way it works. It features photos of the latest collections and interviews with personalities who have worked with Loewe.

For this first issue, the Spanish brand offers us a portrait of American artist Lynda Benglis, who collaborated on the set design for the Spring/Summer 2024 show as well as a jewelry collection co-designed with Loewe. Also featured is K-pop singer Taeyong, none other than Loewe’s new global ambassador.

This first issue is a promising foretaste of the magazine’s future. Perhaps this quarterly will achieve the renown of “Le Monde d’Hermès” magazine, founded in 1973 and now translated into a dozen languages.

With the launch of this print magazine, Loewe goes beyond the limits of traditional marketing to offer 360° artistic discovery. Through its pages, the brand continues to celebrate its heritage while remaining at the forefront of innovation, affirming its place as a pioneer of modern luxury.